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Cantonese Cuisine Brand La Société Successfully Completes DRO Issuances

[MACAO – April 12, 2024] Three stores under the Cantonese cuisine brand La Société (Brand Code: HYHX) successfully raised RMB 5.749 million by listing Daily Revenue Obligations (DROs) with an average contract period from 13.5 to 48 months on MCEX. The subscribers to the three DROs included Panthera Fund, Oriental Patron Securities Limited and other financial institutions.  

La Société Group was established in 1998 and specializes in seafood and Cantonese cuisine. It has also ventured into Japanese cuisine, including grilled meat, as well as seafood hot pot categories. Since its inception, the company has been dedicated to creating top-notch restaurants and has become a renowned brand in Shanghai. 

MCEX is dedicated to creating a market-driven, open-source exchange platform for the issuance and trading of DROs. Since launching its Market Accepted Protocol (MAP) on January 16, 2024, the platform has actively harnessed the strengths of intermediaries, brands, investors, and various market participants to support funding for micro and small businesses. Over the upcoming weeks, a variety of stores representing diverse brands will list their DROs on MCEX, further enriching a widely engaged DRO-focused investment and financing ecosystem.

For details of DROs, visit the MAP for more information:

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Micro Connect connects global capital with small businesses. Officially launched on August 3, 2023, Micro Connect Macao Financial Assets Exchange (MCEX) is a global exchange platform for the revenue-sharing asset class and represents Macao’s new endeavor to promote the development of innovative finance and Micro Connect’s mission to provide micro and small businesses with access to sustainable and affordable funding. As of the end of February 2024, more than 12,000 micro and small businesses had raised nearly RMB 4.3 billion from global investors through the platform.

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