[MACAO – July 5, 2024] Four stores under Han You You (Brand Code: hyyy) successfully raised RMB 1.556 million by listing two Daily Revenue Obligations (DRO) with an average contract period of 36 months on MCEX. The subscribers to the DROs included market-oriented investors, investment institutions, and financial institutions, such as Oriental Patron Securities Limited and Panthera.
Chayihua Group, the parent company of Han You You, also owns several other buffet brands including Yaowuer Barbecue, and Hanmanxi. The group positions itself as an exceptional value-for-money barbecue buffet. It operates an integrated business encompassing import and export trade, supply chain food processing and logistics, and store operations. By meticulously refining product quality, pricing, and service processes, it offers high-end dishes such as Australian Wagyu, New Zealand lamb, and durian in its buffets, all priced under 100 RMB. Many of its stores consistently rank at the top of the Dianping list. Currently, the group has over 150 stores and expects to expand to 300 stores within a year, expanding its influence from the Jiangsu-Zhejiang-Shanghai region to the entire country.
MCEX is dedicated to creating a market-driven, open-source exchange platform for the issuance and trading of DROs. Since launching its Market Accepted Protocol (MAP) on January 16, 2024, the platform has actively harnessed the strengths of intermediaries, brands, investors, and various market participants to support funding for micro and small businesses. Over the upcoming weeks, a variety of stores representing diverse brands will list their DROs on MCEX, further enriching a widely engaged DRO-focused investment and financing ecosystem.
For details of DROs, visit the MAP for more information: https://mt.microconnect.cc
Media Enquiries:
Micro Connect
Media Contact：media@microconnect.com
General Inquiries：info@microconnect.com
About Micro Connect
Founded in 2021, Micro Connect is a technology and exchange platform that connects global capital with small local businesses using a new proprietary asset class – Daily Revenue Obligations (DROs). Through its Micro Connect (Macao) Financial Assets Exchange (MCEX), the world’s first licensed exchange for daily-revenue-based financing, global investors have deployed over US$ 600 million to more than 12,000 micro and small businesses in the food & beverage, retail, services, and culture & sports industries across over 280 cities in Greater China.
For more information, please visit www.microconnect.com and follow on LinkedIn: Micro Connect | 滴灌通, and WeChat: 滴灌通Micro Connect.
Disclaimer:
Nothing contained in this article constitutes an offer or solicitation of offer, or an investment advice or recommendation to transact in any investment and should not be construed as such. The information provided in this article is not a substitute for investment advice, risk statements, suitability statements, investor education or similar content, neither should it be used as a basis for making investment decisions.
For the avoidance of doubt, this article does not involve advertising and promoting the purchase of or investment in any securities, futures contracts and derivatives, funds, equity, limited partnership, loans, trusts, foreign exchange or digital asset products to residents or enterprises of Mainland China, Macao SAR, Hong Kong SAR, or any other place.
