[MACAO – July 9, 2024] One e-commerce store (a Douyin flagship store) under NARMER.VEG (brand code: NAVE), a DTC personal care brand, successfully raised RMB 1 million by listing one Daily Revenue Obligation (DRO) with an average contract period of 180 days on MCEX. The subscribers to the DRO were OP OpenGMV E-Commerce & Advertising Fund and Panthera Fund.
Founded in 2019, NARMER.VEG is committed to developing globally exclusive patented vegan functional hair care products in specialized American laboratories. The brand has successfully expanded to markets in the United States, Japan and other countries, quickly capturing market share with its advantages such as safety, eco-friendliness, and organic materials. The production supply chain spans China, Japan, Taiwan, and the United States.
MCEX is dedicated to creating a market-driven, open-source exchange platform for the issuance and trading of DROs. Since launching its Market Accepted Protocol (MAP) on January 16, 2024, the platform has actively harnessed the strengths of intermediaries, brands, investors, and various market participants to support funding for micro and small businesses. Over the upcoming weeks, a variety of stores representing diverse brands will list their DROs on MCEX, further enriching a widely engaged DRO-focused investment and financing ecosystem.
For details of DROs, visit the MAP for more information: https://mt.microconnect.cc
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About Micro Connect
Founded in 2021, Micro Connect is a technology and exchange platform that connects global capital with small local businesses using a new proprietary asset class – Daily Revenue Obligations (DROs). Through its Micro Connect (Macao) Financial Assets Exchange (MCEX), the world’s first licensed exchange for daily-revenue-based financing, global investors have deployed over US$ 600 million to more than 12,000 micro and small businesses in the food & beverage, retail, services, and culture & sports industries across over 280 cities in Greater China.
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